Innovation today is rarely product-based only but rather a business model concern. With expert partners in communication, digital, retail concept architecture,  Spot On guides you in the implementation of a relevant ecosystem for launching new products.

It is a matter of establishing the list of all the touchpoint of the brand and elaborate a launch plan allowing to be visible and heard via all channels.

We will then jointly define the short and middle-term objectives in terms of sales, client acquisition and client retention as well as the means aligned with objectives.

• Offline strategy ( traditional media, events)
• On-line strategy (digital acquisition and media traffic, social media, e-event and CRM)

• Definition of the communication platform (visual and editorial)
• Implementation of the digital strategy
• POS / merchandising / concept store- if own retail. Proposal of launch package to store.