A TAYLOR-MADE approach to brand management

From the definition of the STRATEGY to driving the IMPLEMENTATION.

Spot On is the guarantee of a project led from start to finish by the same.

It is based on a business experience of 17 years in highly complex and diverse corporate cultures allowing to better capture the internal stakes and understand the business issues.

It ensures efficiency of the accompanying process in carrying key messages. It allows the recommendations to be smoothly integrated and shared among key internal and external stakeholders.

Spot On is the possibility of managing your Brand issues with Management, Marketers, Creatives, Merchandisers and Retailers and to conduct the implementation with the teams to carry the Brand project through.

Spot On is a personal commitment driven towards the understanding of its client’s concerns. It is both a rigorous and proven methodology combined with a continuous response to the project’s needs.

Spot On is about flexibility and an acute curiosity that help address issues with a new vision and “out of the box”, building on the success of brands analysis in varied fields to enrich the thinking process.

Finally it is the ability to “zoom in, zoom out” and give new meaning to a minor detail.

Specialization: Luxury, Accessories, Fragrances, Cosmetics, Leather Goods, Shoes and Home-furnishing

A corporate experience leading to tangible results

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